Hey ladies, hope you're doing really great today. So I came across this new commercial stint from Dove which is one of the world's finest when it comes to moisturizing skin with their beauty bars and this one is the bomb. Basically, Dove placed labels on two of a building's doors where people would walk in every day. They didn't specify whether that building's a workplace or a business center. Anyways, the doors were labeled Beautiful and Average, how cute is that? Women who come to the place were quite amazed at the two labels on the doors but you'll notice that they take a moment to pause and choose where to enter. Of course there were those who used the Average door without weighing their choices too much.
I actually chuckled when they entered through that door, I don't know if they're feeling a bit conscious that they may be watched or they do feel average on that particular day. What made me smile a real smile is when a mother beckoned her daughter to step away from the Average door so they'd both enter the Beautiful door. It made me feel warm and fuzzy inside that this mother is the very first person who boosts her young one's confidence. My Nanay does that too, she never makes me feel ugly so I was definitely touched by the mother's gesture.
Now, let's take a good look at the women's reactions to their choices. Most women who passed through the Average door felt like plain Jane, like there's nothing really special about them. One even said that walking through that door didn't make a difference in her day, and that she didn't feel good at all. A lady even decided to not choose doors because perhaps she doesn't know if she's average or she's beautiful and she turned away looking nonplussed. And then those women who walked through the Beautiful door felt better and indeed more beautiful than what they used to think they are. That's the jolt in the whole concept of the commercial, women who are confident
enough to feel beautiful.Just like all of Dove's commercials, this one is definitely amazing and I think the brand outdoes itself every time it launches a new one. They all speak of women empowerment, the power of confidence and believing in yourself that you are beautiful. These things may be empty words for some people but it makes a big difference in the lives of those individuals who are hungry for reassurance that they're alright, that they'll be fine, that they are neither losers nor dunces who can't carry a tune to save their lives. It's just sad that there are people who can't decide what they are: Average or Beautiful, but hopefully, they'll soon realize that they can top up what they are today and be better tomorrow. The women who used the Beautiful door are unbelievable. I actually don't have the right words for them because I love it when a person feels good about himself or herself.
Remember, you are beautiful in your own way. Why do you think we all have the same likeness but different appearances? Because we're all unique and no one has the red card to tell you you're a loser or you're average, or ugly because you're bigger and better than those pitiful words. Thank you Dove for these inspiring commercial stints!
Let me know what you think, I'd love to see your comments below. Talk to you next time!
